Consumer insight

4 December 2020

Consumers who are not actively trying to reduce their meat consumption but are unconsciously buying less meat when shopping are the biggest threat for the meat industry. We take a look at who they are and how we can re-engage them.

17 November 2020

18 November 2020

20 July 2023

From climate change to biodiversity, our list of frequently asked questions (FAQs) cover a wide range of topics on the environment.

13 November 2020

Consumers had 100 million BBQs this summer. What does this mean for meat, dairy and potatoes?

3 November 2020

What does a second lockdown mean for the out of home market?

13 November 2023

Catch up on the retail and consumer insight webinars

18 November 2020

Following an extraordinary few months for the industry, join the AHDB Retail & Consumer Insight team as they review how the market and consumers have changed with coronavirus, and what opportunities and threats this now presents for industry sectors.

10 November 2020

A changing consumer landscape: How have consumer attitudes towards diary shifted during the coronavirus pandemic?

22 October 2020

A changing market landscape in the red meat industry: What behavioural changes has Coronavirus driven?

20 October 2020

A changing market landscape in the dairy industry: What behavioural changes has Coronavirus driven?

15 July 2021

Growing by 20% in value over the past five years, the Added Value category is now worth almost £900m. It has therefore been an important contributor to growth for the meat industry, as can command a premium with shoppers. Understand how innovation can help address health and quality concerns, as well as how clear signalling of its areas of strength – taste and convenience – can help in-store conversion.