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Consumer insight
10 March 2026
Results from market research reveal a clear gap between what shoppers say they do and how they actually behave in-store.
9 March 2026
Results from our Milk Every Moment campaign student survey reveal a significant uplift in students’ appreciation for milk and its nutritional benefits.
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9 March 2026
Meat shopper journey: The purchase journey in summary
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9 March 2026
Meat shopper journey: How do shoppers behave when purchasing meat and what influences them at fixture?
9 March 2026
The second stage of the meat shopper journey is the say-do gap. We look at the differences between the claimed drivers and what actually influences shoppers in-store.
23 February 2026
Explore the latest beef, lamb and pork performance for the 12 weeks ending 25 January 2026
10 February 2026
Find out how the rise of GLP-1 weight-loss drug use could unlock significant opportunities, as well as challenges, for the dairy industry.
6 February 2026
As the price difference between beef and lamb continues to narrow, shoppers are beginning to change their buying habits.
6 February 2026
Join us for a practical, farmer-focused webinar.
16 January 2026
We've analysed Christmas grocery sales and the data reveals some surprising trends.
16 January 2026
Cows' based dairy categories saw increased demand at Christmas 2025
23 January 2026
Five years on from its launch, Let’s Eat Balanced continues to help people understand the nutritional benefits of British beef, lamb and dairy.