Retail and consumer insight

Understanding the consumer

We want the UK food supply chain, from farm to fork, to understand the needs of modern food consumers and that their attitudes toward cooking, buying and eating are important considerations for the whole supply chain.

This means we want you as farmers, growers, retailers and processors to be as well informed about consumer behaviours and retail trends as possible, so we can create a world-class domestic and export food industry.

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The Team

Image of staff member Steven Evans

Steven Evans

Senior Consumer Insight Manager
Image of staff member Kim Malley

Kim Malley

Senior Retail Insight Manager
Image of staff member Susie Stannard

Susie Stannard

Consumer Insight Manager
Image of staff member Rebecca Gladman

Rebecca Gladman

Retail Insight Manager
Image of staff member Rachel Rose

Rachel Rose

Consumer Insight Analyst
Image of staff member Grace Randall

Grace Randall

Retail Insight Analyst

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