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Consumer insight
8 March 2024
We expect to see increased demand for lamb from shoppers in 2024
27 February 2024
Our latest research has revealed that there are clear consumer preferences of what should be included on pack, regardless of the type of meat or cut.
16 April 2024
An event for chefs and anyone working in the foodservice sector.
16 February 2024
Valentine’s dinner classics including beef steaks, cheese and desserts are predicted to perform well this year
12 February 2024
After shoppers have been tempted by inspiration on pack, they look to make informed choices around provenance.
10 May 2024
Within the hierarchy of information, sustainability and animal welfare specifics were seen as nice to have rather than essential on packs.
12 February 2024
To try and reduce clutter on labels but still provide all the information shoppers may be looking for, QR codes are a good option.
12 February 2024
Shoppers want to be inspired by red meat labelling, with tasty food imagery and cooking details a key driver of purchase.
12 February 2024
After shoppers have been tempted by inspiration on pack, they look to make informed choices around health.
23 April 2024
As the fourth instalment of our Reinventing Retail series, AHDB has undertaken research with the aim to understand how red meat packaging and labelling can be optimised.
6 February 2024
The trend for home baking has recovered during 2023 with a return to sweet home baking proving most popular.
30 January 2024
It was a Christmas cracker for meat sales, with spend on total meat, fish and poultry (MFP) growing by 11.6% year-on-year during the two-week run up to Christmas day.