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Cooking and eating
15 October 2019
What really drives consumers to buy particular products? We explore pre- and in-store influences across different meats, cuts and shopper missions; guiding retailer and producer strategies to improve category performance.
16 August 2019
In this article you will find a summary of dairy innovations seen across the world
9 October 2018
Vegans make up 2% of the population but interest in plant-based foods extends beyond this group
12 March 2019
With the amount of lamb purchased by British shoppers in decline, how can the industry adapt to get it back on British menus?
13 December 2023
Too good to be true? Consumers want to have their ice cream and eat it.
12 March 2019
Two in five people are intending to increase the number of meals they cook from scratch. What's holding them back?
16 August 2019
Millennials love cheese, how do they like to eat it and what opportunities exist to build on this?
12 March 2019
Dairy is a category that is rarely eaten on its own. This report looks at how consumer tastes for different host foods are evolving and where the biggest future opportunities for dairy products might lie.
16 August 2019
Report on the topic of the growth of vegans, flexitarians and plant-based food.
16 August 2019
In this article you will find a summary of red meat innovations seen across the world
12 March 2019
In the following slides you will find an overview of young consumer attitudes toward meat. The information is based on qualitative research conducted for AHDB in 2018.