Webinar: The impact of the cost-of-living crisis on consumer attitudes towards the industry

With the increased awareness of the environmental impact of the farming and food production, there is a heightened interest from consumers in how their food is produced, with particular interest in the practices surrounding the raising of livestock for meat and milk products. This session looks at how consumer’s trust in farming and the supply chain stacks up, and will examine the impact of which the economic situation is having on reputational factors such as health, environment, buying British and animal welfare.

Our speakers include:

Steve Evans, AHDB Senior Consumer Insight Manager

Susie Stannard, AHDB Consumer Insight Manager and Cathy Burton, AHDB Trainee Analyst

Guest speakers from AHDB’s in-house marketing team

This webinar is free to attend but booking is essential. Register now online or by contacting the events team via email  KE.Events@ahdb.org.uk or call 02476 478 782. If you can’t make the webinar, please still register and we will email the recording to you afterwards to watch in your own time.