Content related to the topic: promotion

12 February 2025

Help us tell farming's story

We're looking for beef, dairy, pig and sheep farmers to share their stories as part of our consumer marketing campaigns.

9 October 2024

UK-wide Make it Lamb campaign reaches millions

This year’s Make it Lamb campaign saw a reach of almost two million users across social media

2 October 2024

Feed Your Family for Less with British Pork is back

The campaign follows the success of the July activity, which encouraged consumers to see British pork as an affordable, tasty, healthy and versatile meal choice.

30 September 2024

Blog: Growing pork sales in a busy marketplace

In his latest blog, Glen Nimmo shares updates on our marketing activity and how AHDB gets the best value for levy payers with it's marketing campaigns.

2 September 2024

Our successful Let’s Eat Balanced campaign returns

Our nationwide consumer marketing campaign promoting a balanced diet that includes lean meat and dairy is set to return after its successful run in January.

22 October 2025

Make it Lamb

Celebrating lamb’s naturally delicious flavour.

2 August 2024

Make it Lamb collaboration set to celebrate lamb’s versatility and naturally delicious flavour

1 September sees the start of Love Lamb Week, celebrating lamb’s naturally delicious flavour and versatility, encouraging the nation to try lamb in different ways.

8 July 2024

Feed Your Family for Less with British Pork campaign returns

Research confirms that our pork marketing campaigns have successfully shifted consumer perceptions, presenting British pork as a healthy, versatile and affordable meal option

4 December 2024

Feed Your Family for Less with British Pork

Our Feed Your Family for Less with British Pork campaign inspires consumers to see British pork as an affordable, tasty and healthy meal choice.

12 May 2026

Let's Eat Balanced

Our Let's Eat Balanced consumer campaign highlights the taste and nutritional benefits of British beef, lamb and dairy, as well as showcasing British farming.

30 June 2024

Happy World Social Media Day

Find out how AHDB uses social media channels to promote and support farming and levy payers.

1 May 2026

Great British Beef Week

Great British Beef Week (GBBW) returned for its sixteenth year on 23 April 2026 – St George's Day.