Promotion

6 November 2024

Our marketing team recently travelled to Manchester for an exciting cook-up, where they worked on perfecting recipes for our upcoming campaign.

21 October 2024

Thirteen red meat export businesses have joined AHDB at the SIAL trade show in Paris, which is celebrating its 60th anniversary this year, to promote beef, lamb and pork.

5 November 2024

We're looking for beef, dairy, pig and sheep farmers to share their stories as part of our consumer marketing campaigns.

9 October 2024

This year’s Make it Lamb campaign saw a reach of almost two million users across social media

2 October 2024

The campaign follows the success of the July activity, which encouraged consumers to see British pork as an affordable, tasty, healthy and versatile meal choice.

30 September 2024

In his latest blog, Glen Nimmo shares updates on our marketing activity and how AHDB gets the best value for levy payers with it's marketing campaigns.

2 September 2024

Our nationwide consumer marketing campaign promoting a balanced diet that includes lean meat and dairy is set to return after its successful run in January.

19 November 2024

Sunday 1 September saw the start of Love Lamb Week, encouraging the nation to try lamb in different ways.

2 August 2024

1 September sees the start of Love Lamb Week, celebrating lamb’s naturally delicious flavour and versatility, encouraging the nation to try lamb in different ways.

8 July 2024

Research confirms that our pork marketing campaigns have successfully shifted consumer perceptions, presenting British pork as a healthy, versatile and affordable meal option

1 November 2024

Our Feed Your Family for Less with British Pork campaign inspires consumers to see British pork as an affordable, tasty and healthy meal choice.

10 October 2024

Our Let's Eat Balanced campaign highlights that British beef, lamb and dairy are natural sources of vitamin B12, which helps to reduce tiredness.

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