Content related to the topic: promotion

Great British Beef Week (GBBW) returns for its 14th year on Tuesday 23 April 2024 – St. George's Day.

We have partnered with musician, TV personality, and Celebrity MasterChef finalist Danny Jones

Great British Beef Week returns for its 14th year on Tuesday 23 April 2024 – St. George's Day

We have won the Marketing Campaign of the Year Award from the Trade Association Forum for our Eat Like a Lioness campaign.

An event for chefs and anyone working in the foodservice sector.

Could your organisation help dispel myths about livestock and the environment?

Pork was a best seller on the coronation weekend

Pigs Tomorrow highlighted key challenges and explored innovation within the global pig farming industry

British roast beef will be reimagined when a trio of influencers share recipes during Great British Beef Week (23–30 April)

Order Consumer campaign resources

Our consumer campaign We Eat Balanced returns this week to help protect long term consumer attitudes to British meat and dairy

James Taylor joined the Beef & Lamb sector council two years ago