Promotion

5 June 2025

Over the past year, Love Pork’s social media activities have played a pivotal role in engaging and informing consumers about the benefits of choosing British pork.

21 May 2025

Pigs Tomorrow brought together producers, processors, retailers and policymakers for discussion, insight and strategic direction.

29 April 2025

We're investing in education to spark lifelong curiosity about food, farming and the role British pork plays in a healthy and sustainable diet.

30 April 2025

Through collaboration with the China-Britain Business Council, Holly Chen has played a pivotal role in promoting British agriculture and food exports to this significant market

2 April 2025

Great British Beef Week (GBBW) returns on 23 April, celebrating the naturally delicious taste of British beef and the dedication of the farmers who produce it.

1 May 2025

AHDB's Milk Every Moment campaign takes centre stage at Loughborough University’s BUCS Big Wednesday.

5 March 2025

Find out how meat and dairy products performed against their counterparts in January 2025

4 March 2025

Graham Wilkinson reflects on his first 12 months as CEO at AHDB.

26 February 2025

Find out how we will be showcasing the use of British lamb, beef, dairy and cereals during the festival of Ramadan.

4 March 2025

Learn how our Retail team bridges the gap between farmers and supermarkets

30 January 2025

A new advert championing British pork as a delicious, healthy and versatile choice for families hits TV screens in February.

3 November 2025

British pork returns to screens in February as part of our exciting new marketing campaign.

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