Promotion

2 September 2024

Our nationwide consumer marketing campaign promoting a balanced diet that includes lean meat and dairy is set to return after its successful run in January.

19 November 2024

Sunday 1 September saw the start of Love Lamb Week, encouraging the nation to try lamb in different ways.

2 August 2024

1 September sees the start of Love Lamb Week, celebrating lamb’s naturally delicious flavour and versatility, encouraging the nation to try lamb in different ways.

8 July 2024

Research confirms that our pork marketing campaigns have successfully shifted consumer perceptions, presenting British pork as a healthy, versatile and affordable meal option

4 December 2024

Our Feed Your Family for Less with British Pork campaign inspires consumers to see British pork as an affordable, tasty and healthy meal choice.

2 January 2025

Our Let's Eat Balanced consumer campaign highlights the taste and nutritional benefits of British beef, lamb and dairy, as well as showcasing British farming.

30 June 2024

Find out how AHDB uses social media channels to promote and support farming and levy payers.

19 July 2024

Great British Beef Week (GBBW) returns for its 14th year on Tuesday 23 April 2024 – St. George's Day.

15 March 2024

We have partnered with musician, TV personality, and Celebrity MasterChef finalist Danny Jones

14 March 2024

Great British Beef Week returns for its 14th year on Tuesday 23 April 2024 – St. George's Day

28 February 2024

We have won the Marketing Campaign of the Year Award from the Trade Association Forum for our Eat Like a Lioness campaign.

16 April 2024

An event for chefs and anyone working in the foodservice sector.

×