Content related to the topic: consumer-insight

14 March 2024

Meat and dairy outperform their plant-based alternatives in January

Dairy demand grew in January, and whilst meat volumes fell compared to a year ago, both meat and dairy outperformed their animal-product counterparts.

10 January 2024

New year, new diet?

We have explored health-related shopping habits and how attitudes towards healthy food have changed over time.

30 January 2024

A natural opportunity for health

Contrary to popular belief, the proportion of food chosen for health reasons is not typically at its highest in January

2 January 2024

Are cost conscious consumers still reaching for ready meals?

While prepared meals are an occasional choice for most, we see these meals play a role in 90% of consumers diets in 2023.

2 January 2024

To save or to splurge? Predictions for Christmas food trends 2023

Are turkeys out? – The cheaper price tags of alternative roast options like gammon and chicken may sway shoppers away from traditional turkey this year

2 January 2024

Summer 2023: BBQs took a hit as sunshine hours lower in August

Average sunshine hours hit a four-year low in July, which had significant impacts on consumer eating habits, particularly BBQs.

2 January 2024

Summer staples sausages and burgers see mixed performance

Pork sausages and beef burgers, a staple across British plates. But how are they performing?

15 November 2023

AHDB partnering with Nielsen for dairy data and consumer insights

Neilson data will support our analysis of retail data and shopper behaviour, helping us share the latest news and current retail trends impacting the dairy industry.

25 October 2023

Webinar deep dives into consumer trust and impressions of British agriculture

We will be hosting a webinar on 2 November exploring how consumer attitudes towards meat and dairy will impact future demand, covering consumer concerns, consumer trust in farming and topical reputational themes such as health, environment, welfare and buying British.

2 January 2024

Consumer desire for outdoor bred pork hindered by cost-of-living crisis

Over the last few years, outdoor bred (ODB) pork and pigmeat has outperformed the total pork market. However, this year the trend appears to have reversed.

2 November 2023

Webinar: How consumer attitudes towards meat and dairy will impact future demand

Examining consumers trust in farming and hot reputational topics such as health, environment, welfare and buying British

2 January 2024

Value-tier red meat and dairy sales soar as other tiers suffer

Value tier products are the cheapest in the market, and red meat and dairy volumes from this category have grown as consumers trade down tiers