Consumer insight

18 March 2024

Does Valentine’s Day still have a place in the hearts of shoppers? This year, it appears so.

8 March 2024

We expect to see increased demand for lamb from shoppers in 2024

27 February 2024

Our latest research has revealed that there are clear consumer preferences of what should be included on pack, regardless of the type of meat or cut.

16 April 2024

An event for chefs and anyone working in the foodservice sector.

16 February 2024

Valentine’s dinner classics including beef steaks, cheese and desserts are predicted to perform well this year

12 February 2024

After shoppers have been tempted by inspiration on pack, they look to make informed choices around provenance.

10 May 2024

Within the hierarchy of information, sustainability and animal welfare specifics were seen as nice to have rather than essential on packs.

12 February 2024

To try and reduce clutter on labels but still provide all the information shoppers may be looking for, QR codes are a good option.

12 February 2024

Shoppers want to be inspired by red meat labelling, with tasty food imagery and cooking details a key driver of purchase.

12 February 2024

After shoppers have been tempted by inspiration on pack, they look to make informed choices around health.

23 April 2024

As the fourth instalment of our Reinventing Retail series, AHDB has undertaken research with the aim to understand how red meat packaging and labelling can be optimised.

6 February 2024

The trend for home baking has recovered during 2023 with a return to sweet home baking proving most popular.

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