Environment and ethics

24 October 2025

British consumers are more positive about UK agriculture in 2025

24 October 2025

Outdoor-bred pork is growing but still only has an 8.5% share of pork retail volumes, so it remains a small but important part of the market.

3 June 2025

The key themes of this video are: In the UK, red meat is losing out to the cheaper proteins, Due to factors such as high cost and health concerns. Older demographics typically consume more beef and lamb, whereas younger consumers (aged up to 28) lean towards poultry (Kantar, 2024).

2 April 2025

Key trends for menus in 2025 covering value for money, sustainability, healthier eating, experiences, global cuisines and quality & reputation

5 March 2025

Which environmental factors are affecting consumers lifestyles and purchasing habits?

22 November 2024

Where do Gen Z source information from for red meat and dairy?

29 May 2024

Welfare is important to shoppers and overall, consumers have positive perceptions of British agriculture.

2 January 2024

Consumer positivity around British agriculture increased over the last year and trust in agriculture remains strong.

14 February 2023

Is Veganuary less relevant to consumers now? We take a look at the impact on the dairy alts market.

2 January 2024

Whilst cost is a growing factor in driving consumers to look at their dairy consumption, reputational factors such as health and animal welfare are much more influential.

2 January 2024

What drives consumer trust in agriculture in the midst of a cost-of-living crisis? Sign up to our Webinars to find out

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