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Consumer insight
4 February 2022
February is a ‘rare’ month for steak, with people 14 times more likely to indulge in a tender cut than at any other time of the year.
2 January 2024
A recent AHDB/Blue Marble study showed that the humane treatment of farm animals has joined the environment, rising energy costs, Covid-19 and the state of the NHS as the topmost tier of societal concerns
27 January 2022
Rising costs will be crucial to farm business planning over the next six months as high rates of inflation impact the UK agricultural economy, according to the latest AHDB Agri-Market Outlook.
2 March 2022
As we start 2022 with fewer restrictions than before, how quickly will the foodservice market recover, and what opportunities are there to aid this?
2 January 2024
Once again, Christmas provided a positive lift for grocery sales, reaching £11.7 billion over the month of December according to Kantar.
11 January 2022
In this blog Sarah Baker talks about how and why retailers source agricultural products
1 February 2022
AHDB’s recent trust and transparency research conducted by Blue Marble in August 2021, found that the environment is important to 48% of consumers when choosing food.
4 January 2022
When choosing what to eat, 55% of consumers claim health is important. Yet only 28% of total food and drink servings are chosen for health reasons.
27 January 2022
The latest results of our AHDB/Blue Marble study show that consumer perceptions of agriculture remain very positive with almost two thirds (63%) feeling very or somewhat positive towards British agriculture.
3 December 2021
A staggering 81 per cent of attendees at AHDB’s recent Retail and Consumer Insight webinars say they will potentially make changes to their business as a result of what they heard.