Contents tagged with consumer marketing
20 May 2022
A new campaign, launched to coincide with the Platinum Jubilee celebrations, will encourage people to make their barbecue more majestic by including pork, lamb and beef steaks alongside ‘royal-ing up’ their favourite sausages and burgers
4 April 2022
Ninety-two per cent of consumers agreed the latest AHDB TV advert communicated that pork medallions were a healthy mealtime choice.
31 March 2022
A summary of the areas funded by your levy and what it achieves
23 April 2020
We are calling on farmers and industry to push pulled pork as part of a new £100,000 consumer campaign
21 May 2019
Join AHDB Beef and Lamb’s Senior Marketing Manager Gareth Renowden and Matt Southam, Head of Retail and Foodservice Engagement, for a webinar to discuss the upcoming consumer marketing campaign for lamb.
10 May 2019
A new £1.4 million marketing campaign for lamb is to be launched by AHDB as industry seeks to further support the sheep sector.
6 March 2019
Cinema advertising will be used for the first time in the £1.2 million consumer marketing campaign which runs nationwide for ten weeks from 11th March.