Content related to the topic: food-safety-and-traceability

9 March 2026

Meat shopper journey: In-store shopper behaviour

Meat shopper journey: How do shoppers behave when purchasing meat and what influences them at fixture?

9 March 2026

Meat shopper journey: Meat - the say-do gap

The second stage of the meat shopper journey is the say-do gap. We look at the differences between the claimed drivers and what actually influences shoppers in-store.

4 February 2026

Arup, ODI, WRAP, AHDB and HESTIA partner to design and test Data Sharing Infrastructure (DSI) and governance for the UK agri-food sector

Centred on digital innovation, the Food Infrastructure & Governance (FIG) project is a key R&D project to support a more transparent, resilient and sustainable food system across the UK.

26 September 2023

Isotope testing for British pork

Stable Isotope Reference Analysis (SIRA) is used to verify whether pork products claiming to be British are truly British.

16 December 2022

CCIR and the Pig Health Scheme – what’s the difference?

Understand the differences between CCIR and the Pig Health Scheme and learn how you can use them to optimise the health and welfare of your pigs.

2 April 2026

How grain is imported into the UK

Find out about assurance schemes and combinable crop imports.

1 July 2021

Small-scale producers meeting: AHDB Pork Box Scheme

Are you a small scale producer looking to start up, or are running your own farm pork box scheme? This webinar is the perfect opportunity to learn about AHDB’s Pork Box Scheme from key industry experts and an experienced pedigree pork producer. During this webinar, you will hear from: AHDB's Martin Eccles, trade marketing executive and Karl Pendlebury, senior manager for Quality Schemes Hear from experts Martin Eccles and Karl Pendlebury, who will introduce AHDB's Pork Box Scheme and Meat Education Programme. They will share aspects such as legislative requirements (including HACCP systems and labelling) to help you kick-start your own business. Sally Lugg, Pedigree Pork Producer and BPA Council member Sally is an experienced pedigree pork producer and during this webinar, she will share her experience of setting up a pork business over the last 20 years and the difficulties she has faced and overcome. The producer will explain how awards have helped promote the business along with possible grant schemes to apply for, but most importantly how her business has continued to prosper during the pandemic. Marcus Bates, Chief Executive – British Pig Association (BPA) Marcus will be joining us to give us a general update from the British Pig Association and touching base on progress in the BPA pedigree pork scheme. To keep up with demand, we're hosting two online webinars covering the same topic, giving you an opportunity to network and ask questions. For further information visit: • AHDB’s Pork, Beef and Lamb Box Scheme: https://ahdb.org.uk/box-schemes • Discover the Meat Education Programme: https://ahdb.org.uk/meat-education-pr... • Explore AHDB’s specially designed butcher kits: https://ahdb.org.uk/meat-education-pr... • Take a look at our Love Pork campaign: https://ahdb.org.uk/butcher-assets • Visit AHDB Pork’s website: https://ahdb.org.uk/pork Subscribe to our YouTube channel for more videos: https://www.youtube.com/ahdbpork Follow us on Twitter: @AHDB_Pork ABOUT AHDB AHDB is a statutory levy board, funded by farmers, growers and others in the supply chain. Our purpose is to inspire our farmers, growers and industry to succeed in a rapidly changing world. We equip the industry with easy to use, practical know-how which they can apply straight away to make better decisions and improve their performance. Established in 2008 and classified as a Non-Departmental Public Body, it supports the following industries: meat and livestock (cattle, sheep and pigs) in England; horticulture, milk and potatoes in Great Britain; and cereals and oilseeds in the UK. AHDB’s remit covers 72% total UK agricultural output. Further information on AHDB can be found at https://www.ahdb.org.uk