Content related to the sectors: beef-lamb

17 August 2026

Field drainage: The signs of good and bad field drainage

Discover how to spot poor drainage before it becomes harder to manage.

13 February 2025

April Plans for online knowledge hub for UK exporters

Calling all exporters: Tell us what guidance you need.

12 June 2026

Field drainage: How to map field drainage systems

Learn how to read or create your own drainage plan.

12 February 2024

Hierarchy level 2 – Inform on provenance and assurance

After shoppers have been tempted by inspiration on pack, they look to make informed choices around provenance.

10 May 2024

Hierarchy level 3 – Reassurance on environment and farming

Within the hierarchy of information, sustainability and animal welfare specifics were seen as nice to have rather than essential on packs.

12 February 2024

Optimising Meat Labelling - Label format

To try and reduce clutter on labels but still provide all the information shoppers may be looking for, QR codes are a good option.

12 February 2024

Hierarchy level 1 – Inspire with imagery and cooking details

Shoppers want to be inspired by red meat labelling, with tasty food imagery and cooking details a key driver of purchase.

12 February 2024

Hierarchy level 2 – Inform on health

After shoppers have been tempted by inspiration on pack, they look to make informed choices around health.

22 March 2024

Field drainage: Benefits and costs to farm businesses

Learn about the potential benefits of field drainage and installation costs.

13 January 2026

Consumer insights: Optimising red meat labelling

As the fourth instalment of our Reinventing Retail series, AHDB has undertaken research with the aim to understand how red meat packaging and labelling can be optimised.

2 April 2024

Slurry wizard user guide: Before you start

A user guide for our downloadable slurry wizard tool that helps work out slurry storage requirements to comply with regulations.

2 April 2024

Slurry wizard user guide: Guidance sheet (tab 1)

Find out more about how you can get started with using the Slurry wizard tool.