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Pork
4 April 2022
Ninety-two per cent of consumers agreed the latest AHDB TV advert communicated that pork medallions were a healthy mealtime choice.
1 April 2022
Levy rates applied to farmers, growers and others in the supply chain for the financial year 2022/23 have been approved by UK Ministers, effective from 1 April 2022.
1 April 2022
Sales of red meat pre-prepared meals have grown 2.4% in the last year, with the number of shoppers choosing convenient meals now at a five-year high.
31 March 2022
The US pig population on 1 March was 2% smaller than a year ago
20 February 2024
UK prices follow global price rises in response to the war between Russia and Ukraine.
30 March 2022
The EU-spec SPP gained 5.28p to average 146.99p/kg in the week ending 26 March.
2 January 2024
An extra 1.2m kg of cheese was sold this Valentine’s versus 2020
2 January 2024
Retail value sales of ready meals are at a 5 year high as shoppers turn to convenience meals.
23 April 2025
Defra have announced a package of support for farmers ahead of the coming growing season which includes further guidance on the Sustainable Farming Incentive.
30 March 2022
Our marketing campaigns are already changing the way consumers view pork, carefully targeting specific groups of consumers and highlighting different cuts of pork.
20 October 2023
Sow performance at an industry level has been stable for the past three years
28 March 2022
A staggering 90 per cent of consumers said our TV advert communicated that meat and dairy can be part of a balanced diet.