Halal: Dispelling the myths and exploring the market

Join us, in collaboration with Carr's Billington, to hear industry specialists discuss the importance of the halal market. We will examine the valuable role it plays both in the UK and in export markets around the world.

This meeting will cover

• The market forces in export and halal markets
• How the exports team operates to open new markets and maintain existing ones
• Challenges the halal market faces
• Dispel some of the myths that surround the halal market in the UK, as well as export markets
• Subtle differences required in butchery for the halal market

Itinerary

• 6:30pm – Arrivals and food
• 7:00pm – Welcome and introduction
• 7:10pm – A member of the Market Intelligence team will discuss data from consumer research and trends in the sector
• 7:30pm – Jonathan Eckley will bring context to what is happening in the international markets, as well as how halal fits into the equation on trade shows and missions
• 7:50pm – Awal Fuseini will showcase why the Muslim market is such an important part of the sheep industry, and dispel the myths surrounding the word 'halal'
• 8:35pm – Butchery demonstration showcasing the subtle differences in cutting techniques and how the butchery in the sector has changed over the years
• 8:55pm – Key take aways
• 9:00pm – Opportunity for discussion

Attendees must be over 16 years of age.

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