Rhual Dairy key performance indicators

Our strategic dairy farms openly share their KPIs so you can see how they perform against the key technical and financial measures.

All year round calving

Key Performance Indicators

Excellent Performance

Good Performance Average performance

Rhual Dairy

2019 Results

Pregnancy rate (%) >25% 20% 14%% 22%
Age at first calving (months)

23 months

24 months 27.5 months 25.6 months
Total purchased feed costs (pence/litre)




8.5 ppl

Average daily lifetime yield (litres/day) >19 litres/day 14 litres/day 12.5 litres/day 12.9 litres/day
Overheads (excluding rent and finance) as a proportion of dairy income (ppl)  9ppl 10ppl


11.2 ppl
Genetic merit(%) 5% 25% 50% 30%

Generic financial measures

Business Performance MeasuresExcellent performanceGood performanceAverage performance

Rhual Dairy

2019 Results

Full economic net margin (ppl)  7ppl 2ppl  -3ppl 4.6 ppl
Full economic costs of production (ppl) <27.5ppl 30ppl 34.5ppl 28.2 ppl
Return on tennants capital (%) >20% 14% 3% 20%

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Rhual Dairy farm overview