23 May 2022

Wealthier wheat - Targeting top 25% conventional winter feed wheat performance

Attention to detail is king, yield is the prince

28 January 2022

CCC: better farming practices and land use change needed to meet climate goals

A new report published by the Committee on Climate Change (CCC) suggested the increasing use of low-carbon farming practices, improving animal health, precision farming, planting more trees, restoring peatland, increasing the planted area of bioenergy crops and reducing food waste would help to achieve reductions in emissions.

6 December 2021

Consumer Insights: Trust, Transparency and Traceability

We explore how engaged consumers are with food production issues, which elements of the food system are most trusted, how demonstrating shared values can boost trust, where consumers get their information from and will look at potential barriers to trust in the future.

17 October 2019

Consumer views on plastic and the environment

Blue Planet 2 brought plastic pollution to the forefront of the British environment debate. New research by AHDB has shown plastic usage in packaging is a concern for 86% of consumers.