Beyond Borders: delivering export success

AHDB is uniquely placed to lead and support exports of British pork, beef, lamb and dairy.

We have a strong pedigree in unlocking export opportunities and financial benefits for levy payers through the supply chain.

AHDB's role in exports

Market access

• Achieving and maintaining access agreements
• Identify and open the most lucrative new markets

New market development

• Develop markets once opened
• Provide intelligence on the ground and work with UK Government to stipulate trade

Ongoing market promotion

• Promoting our products to trade and consumers

Our critical role in market access

AHDB’s work is crucial in securing entry to new markets. This is achieved through close partnerships with government, particularly Defra, the Food Standards Agency (FSA), the Animal and Plant Health Agency (APHA) and the equivalent authorities in Scotland, Wales and Northern Ireland.

We also partner with industry, including the UK Export Certification Partnership (UKECP), a government/industry working group specifically for market access in the red meat and livestock sector. Through the UKECP, we act as a facilitator and the conduit between government and industry to perform a vital role across a wide range of activities which include: 

• Identifying the market access opportunities and evaluating their potential value
• Linking with industry to establish its appetite to access a market
• Working with government to establish the requirements for gaining approval and solving the technical challenges
• Supporting industry to ensure necessary documentation is completed accurately and coordinating the complex paperwork trail
• Supporting the Government’s dialogues to ensure agreements are practical and achievable
• Identifying and coordinating processing sites and farms for audit inspections and any corrective actions needed
• Supporting final negotiations
• Drafting of Export Health Certificates and Notes for Guidance
• Providing technical support and training where necessary to both the Government and industry to drive work forward at pace
• Supporting traders with issue resolution when products are rejected or get stuck