Isla Roebuck

Isla is the business public relations director for Dunbia, the UK division of Dawn Meats and has more than 40 years’ experience in the red meat sector. This has included livestock procurement, processing, selling, exporting, marketing, brand development and business development. Previous elected offices include president of the SAMW 2003-2006 and president of the BMPA 2017-2021, navigating the latter through a programme of change during a time of unprecedented global upheaval. A passionate advocate, Isla has a broad experience within the red meat sector and a good understanding of the current challenges and opportunities.