Head of Farm Economics
Phone: 024 7647 8841
Responsible for AHDB’s cross-sector team delivering farm business improvement activity through on-farm tools, benchmarking and data. This includes the development and evolution of the Farmbench and KPI Express tools and supporting usage by farmers within discussion groups to drive change on-farm. Beyond this the team undertake sector-wide analysis using aggregated production economics data from a number of sources in order to produce insights for the industry’s benefit.
Derek is a graduate of the Royal Agricultural College and spent ten years working on farms with combinable crop, potato, sugar beet, dairy, beef, lamb and fruit enterprises across Herefordshire and Gloucestershire prior to joining AHDB in 2009.
Specialist in farm production economics, benchmarking, on-farm decision tools and facilitated farmer discussion across arable, dairy, beef and lamb systems.
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