Head of Marketing - Pork, Beef and Lamb
With a background in both proposition and product development Liam bridges the worlds of customer and strategy. He has a passion and expertise in making ideas real, with a strong background in building customer experience and driving advocacy; most recently analysing AHDB’s cross sector marketing campaigns to identify the key learnings to inform future impact.
Prior to AHDB Liam was Head of Marketing at Global contract catering provider, Compass Group, where he was responsible for developing and launching new products, brands and services. Previous to that, Liam was Head of Sales, working for Whitbread.
Outside of AHDB, Liam lives in Warwickshire with his family and 3 chickens and has recently started playing tennis again (badly!).
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